According to recent reports, Apple's headset will literally give us superpowers. The mixed reality device is said to make sound waves, Wi-Fi signals and even gas leaks visible.
When it comes to entertainment, Walt Disney has not only been a pioneer for many decades, but also a creator. From the early beginnings of animated films to today in the fields of robotics and digitization, they are breaking new and sometimes unusual ground.
Today, Chinese automaker NIO announced that its new augmented reality glasses, which it developed in partnership with startup Nreal, will bring a whole new 3D experience to cars.
Dubai wants to take off in the metaverse. The government of Dubai has now announced that they currently want to set global standards for the development of immersive platforms.
It's been a few years since Google launched their first attempt at augmented reality. Google Glass, despite promising features, was a flop. The constant use of built-in video cameras, the lack of understanding for users. But now the tech company wants to get it right and is experimenting with new possibilities in AR.
With the update of their app, IKEA creates another revolution in augmented reality. In just a few steps, you can now not only have a digital copy of your own room, but also simply replace your own furniture with IKEA's in it.
When it comes to the metaverse, most companies are still looking for a good approach to finding a home for their brand in the virtual world. The Horizon Media agency wants to change that and is opening its own NFT, Metaverse and Web3 department to do just that.
Meta has announced the cancellation of their plans AR glasses with the working name "Project Nazare". They want to change their focus a bit to have more time for more thoughtful glasses.