Augmented Reality revolutionizes marketing. Here are five examples of how AR can be used in your own brand management.
Communicating innovations is not always so easy. In its location campaign, Invest in Bavaria shows how marketing can work.
The battle for the customer's attention is a tough one. According to neuromarketing, acoustic brand management can play a major role.
Social media holds some potential for startups. In order to optimize their own positioning, there are therefore a few tricks for founders!