Alexander Pinker

Alexander Pinker is an innovation profiler, future strategist and media expert who helps companies understand the opportunities behind technologies such as artificial intelligence for the next five to ten years. He is the founder of the consulting firm "Alexander Pinker - Innovation Profiling", the innovation marketing agency "innovate! communication" and the news platform "Medialist Innovation". He is also the author of three books and a lecturer at the Technical University of Würzburg-Schweinfurt.

CryptoKick – how Nike wants to bring the Blockchain into the running shoe

Blockchain Alexander Pinker -
With the CryptoKicker, Nike presents a patent, that combines their running shoes with the Blockchain to combine digital and physical assets.

5 Technology trends in retail 2020

Artificial Intelligence Alexander Pinker -
The digital transformation of the retail trade will continue to be driven forward in 2020. These five technology trends are what retailers expect.

Bosch develops the next Smartglass generation

Innovation Alexander Pinker -
Bosch Sensortec makes Smartglasses more inconspicuous and smarter. Is this the start of a new generation of Smartglass technology?

LinkedIn identifies the trend jobs 2020

Artificial Intelligence Alexander Pinker -
Which professions will be particularly relevant for the future? LinkedIn has now prepared a study with the trend occupations for 2020.

Robo Advisor in the financial sector – the automated investment advisor

Artificial Intelligence Alexander Pinker -
Robo Advisors are one of the most important trends in the financial sector. What banks and other financial service providers need to know...

Innovation explains: Bionics

Artificial Intelligence Alexander Pinker -
What is bionics? Bionics is the construction of artificial, partly technical systems modelled on nature. Here is an explanation of the innovation...

IKEA Mars collection – how the furniture giant makes the red planet more liveable

Innovation Alexander Pinker -
Together with a research facility in Utah, IKEA is developing a Mars collection that shows how we can live on the red planet.

Marketing 4.0: Moving from Traditional to Digital

Marketing Tips Alexander Pinker -
What does modern marketing look like and what do you have to pay attention to in customer-centric branding? Marketing specialist Philip Kotler and his co-authors answer these questions in their book "Marketing 4.0: Moving from Traditional to Digital".
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Alexander Pinker

Alexander Pinker is an innovation profiler, future strategist and media expert who helps companies understand the opportunities behind technologies such as artificial intelligence for the next five to ten years. He is the founder of the consulting firm "Alexander Pinker - Innovation Profiling", the innovation marketing agency "innovate! communication" and the news platform "Medialist Innovation". He is also the author of three books and a lecturer at the Technical University of Würzburg-Schweinfurt.