Magic Leap One

Magic Leap One – a quantum leap for Augmented Reality?

Magic Leap, the mysterious Augmented Reality Startup, which has raised an astonishing $1.9 billion without publishing a prototype, is starting the new year with big plans. After six years, the company has now announced...
Startups und der Mittelstand - Vorteile

Startups and SMEs – advantages of cooperation

Even if it often seems so, when you read the business press, innovation is not only meant for companies with large budgets. Medium-sized companies in particular must reinvent themselves in order to survive in...
Chatbot Marketing für Startups

Chatbot Marketing for Startups

Digital marketing is constantly changing. With digital media and new technologies, strategies are changing and marketers' arsenals are being supplemented. While many of these new tools are often just short trends that fade away...
Startups und der Mittelstand

Start-ups and SMEs – how companies can learn from each other

In today's business world, new factors count that were unknown to classical entrepreneurship. The dynamics and agility of the individual processes are now a guarantee for the success of the company. Entrepreneurs need to...
Startup Finanzierung

The 5 most common ways of startup financing

When you launch a startup, there are many aspects to consider. Especially in the area of startups, every step has to be carefully considered, because inexperienced founders often fail due to some of the...