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Dear Readers,
Innovations are too often hard to grasp. Buzzwords go through the press and conference rooms, but no one can really explain what is behind them or how the current trends and developments can advance their own company or institution. Medialist Innovation therefore makes innovations, trends and the future tangible. With current news from business, technology and marketing, but also with podcast and video formats, we prepare you for the future. So dive into the tracks of change and let's shape the world of tomorrow together.
Yours
Alexander Pinker Innovation-Profiler & Future Strategist
Business
AI to Create 78 Million More Jobs by 2030, Says WEF Report
Artificial intelligence is set to reshape the global job market, with the Future of Jobs Report 2025 from the World Economic Forum (WEF) forecasting a net increase of 78 million jobs by 2030. While 92 million positions are expected to be automated out of existence, the report predicts the creation of 170 million new roles as businesses adopt and integrate AI into their operations.
February Deadline: No Training, No AI Usage?
From 2 February 2025, businesses and their employees will enter a new era in their use of artificial intelligence. On this date, one of the central provisions of the European AI Act will come into force: the importance of demonstrable competence in the use of AI. This means that AI tools, regardless of their purpose or risk level, should only be used by individuals who possess the necessary expertise.
The AI Revolution in the Workforce: Opportunities and Challenges by 2030
The world of work is undergoing a profound transformation, driven by technological innovations that are redefining employment and job roles. According to the Future of Jobs Report 2025 by the World Economic Forum (WEF), an estimated 170 million new jobs could be created globally by 2030, while 92 million positions may be displaced. This net increase of 78 million jobs highlights the dual nature of technological change, presenting both risks and significant opportunities.
Why the Christmas Season Is the Perfect Time to Rethink Innovation
In an age where artificial intelligence can generate results in seconds and innovation cycles have shrunk from months to weeks, it’s easy to lose sight of the power of stepping back. The relentless pace of modern progress pushes us forward at breakneck speed, but sometimes, it’s in moments of stillness that the most transformative ideas take shape. The Christmas season, with its unique blend of quiet reflection and festive inspiration, offers the perfect opportunity to pause, recalibrate, and rethink our approach to innovation.
Germany Falling Behind: Bold AI Strategies Without Execution
Germany risks losing its competitive edge in the European race for leadership in AI technology. While countries like the United Kingdom, Italy, Spain, Switzerland, and the Netherlands solidify their positions, Germany has slipped to sixth place. Just a year ago, it held third. This trend highlights a significant gap between ambitious AI strategies and their implementation, according to a new Cisco study.
Artificial Intelligence on the Rise: German Businesses Embrace the Future
The adoption of artificial intelligence among German companies has reached an all-time high, underscoring the rapid pace of digital transformation in the economy. According to a recent survey by the Federal Statistical Office, one in five businesses in Germany—20 percent—now utilises AI technologies. This marks a sharp increase from last year, when just 12 percent of companies reported using AI. When compared to 2021, when only 11 percent of businesses adopted AI, the progression is even more striking.
