OpenAI has unveiled Sora, a groundbreaking AI-powered video generator that allows users to create high-quality video content from simple text prompts. First introduced in the United States in late 2024, Sora became available to users in the European Union, the United Kingdom, Switzerland, Norway, Liechtenstein, and Iceland in February 2025. Now, ChatGPT Plus and Pro subscribers can harness this tool to generate realistic video clips without requiring advanced video editing skills or specialised software.
Sora leverages cutting-edge AI technology to transform text into dynamic, high-resolution video. The possibilities are vast—whether it’s creating short animations, enhancing social media posts with visual elements, or generating cinematic sequences, Sora delivers video content up to 20 seconds long at a maximum resolution of 1080p. Users can also use images or existing video clips as starting points, expanding creative possibilities. Additionally, the platform supports multiple aspect ratios, including portrait, landscape, and square formats, making it easy to tailor content for different digital platforms.
At the core of Sora’s technology is a diffusion model that analyses images and simulates motion patterns. This allows the AI to generate not just static visuals but fluid, lifelike movements, complete with accurate lighting, shading, and depth effects. While the results are often impressive, the system still has some limitations. Complex motion sequences and intricate interactions between multiple characters or objects may not always render flawlessly, occasionally leading to minor inconsistencies in physics or perspective.
To access Sora, users must subscribe to one of OpenAI’s ChatGPT plans. The ChatGPT Plus tier, priced at $20 per month, provides up to 50 prioritised video generations in 720p resolution, each lasting a maximum of five seconds. Meanwhile, ChatGPT Pro users, paying $200 per month, benefit from significantly higher limits, including up to 500 prioritised videos in full HD (1080p) with a maximum length of 20 seconds, as well as the ability to generate multiple videos simultaneously. Additional credits can be purchased for expanded access, while an unlimited “Relaxed Mode” is available for those willing to wait longer for video processing.
Sora’s applications are extensive. Creative professionals can use it to prototype ideas, artists can animate their work, and social media content creators can produce visually engaging clips without needing a production team. For hobbyist filmmakers and digital storytellers, the AI opens up a new way to experiment with video creation, allowing them to transform written descriptions into dynamic scenes. Users can, for example, draft a narrative and watch as Sora brings it to life, generating a unique visual interpretation of their ideas.
Despite its potential, Sora also presents certain challenges. While the quality is often remarkable, the 20-second limit constrains longer-form storytelling. Furthermore, questions remain about copyright implications, as OpenAI has not disclosed the full extent of the datasets used to train the model. The legal landscape for AI-generated media is still evolving, and platforms like YouTube and TikTok may impose restrictions on content produced by AI tools to prevent copyright infringement and misinformation. OpenAI maintains that Sora has been developed in compliance with current regulations, but how content-sharing platforms will respond to AI-generated videos in the long run remains to be seen.
For those keen to explore AI-driven video creation, Sora offers an exciting and highly accessible tool for producing high-quality visual content with minimal effort. Its intuitive interface, seamless ChatGPT integration, and compelling visual output make it a powerful resource for creatives, hobbyists, and anyone looking to bring their ideas to life through motion. As OpenAI continues refining Sora and expanding its capabilities, one thing is clear: AI-powered video generation is set to become an increasingly prominent force in digital content creation.
Post picture: SORA/OpenAI
