The race for supremacy in the realm of Artificial Intelligence (AI) has reached a new pinnacle. After OpenAI’s ChatGPT cast a shadow over the traditional Google search service, the tech giant is striking back with full force. However, it is intriguing to note that Google is taking a cautious approach in this endeavor to ensure no harm is done. Especially for users in Germany and the EU, the latest advancements remain out of reach for now.
AI Integration: A Fast Lane for Google’s Services
Google has announced a massive AI initiative to upgrade its services, including search engine, mail, office software, and maps. This was unveiled by Sundar Pichai, the CEO of Google, at the Google I/O developers conference.
At the center of these efforts is the enhancement of Google’s most crucial product – the internet search. An AI-backed model is expected to answer complex queries, such as which nature park is suitable for a family with kids and a dog. Special emphasis is being placed on transparency. Users can view the sources of the information – a feature not necessarily inherent in other AI applications.
Responsible AI Usage: Google’s Priority
Despite the pressure to roll out more AI applications, Google remains committed to its motto of responsible use of technology. The danger of propagation of biases and misinformation is taken seriously. Google’s strategy, therefore, includes mechanisms to minimize such risks. AI-generated files will be marked as such in the metadata, and only verified developers will have access to the software that creates automatic synchronizations of videos.
Palm 2: Google’s Response to OpenAI’s GPT-4
In the battle of the AI giants, Google has introduced its new language model Palm 2 to compete against OpenAI’s GPT-4. Palm 2 supports more than 100 languages and offers functionalities for writing, programming, and analyzing. Based on Palm 2, Google operates its chatbot Bard. Bard will initially be available in 180 countries in English, Korean, and Japanese, but not in the EU and Germany. However, support for German and 39 other languages is already in the pipeline.
Where is the Path Leading?
Google is in the thick of the AI race, and even though the journey has just begun, it’s clear that the future of artificial intelligence holds fascinating possibilities. It remains to be seen how Google will further develop its AI functionalities and how this will impact the business model, which is based on advertisements in the context of internet search.
