Virtual Reality and Augmented Reality are gaining momentum. In retail in particular, these technologies can represent a quantum leap for the customer experience.
More and more companies want to establish an innovation culture in their own business. With a focus on better business practices and increasing the efficiency and performance of the company, managers often completely overlook one source of innovation - the employees.
Technologies, innovative ideas and data-based business models do not stop at the way we will learn in the future. Future Education will fundamentally change the education industry as we know it today.
Through the lecture "Looking for the Traces of Change" at the Henley Business School Munich I wanted to inspire the participants of the future and motivate them to play a central role in it.
Sustainability, sharing economy and system thinking - all these concepts are part of the Circular Economy, which will have a massive impact on our world of tomorrow. But what exactly is behind this economic system?
The search for something new is a basic prerequisite for innovation marketing. However, many start-ups and companies find it difficult to communicate these innovations to their customers or employees. Neuromarketing helps here.