Tag: Advertising

The Future of Advertising – Bruce Willis in a Russian Deep Fake Commercial

"Die Hard" icon Bruce Willis has a new role in a Russian commercial. But he didn't have to enter a film set for it, instead he licenses his face for the innovative Deep Fake commercial.

Google Ads FLoC – the end of cookie-based and personalized advertising

Google Ads recently announced that they will no longer be serving personalized ads. The future is called FLoC.

Out-of-Home and Digital – A New Way of Networking

The cooperation between the out-of-home marketer WallDecaux and the data provider Adsquare merges digital transaction data with posters and OoH media.

The Future of Marketing – A Kubernetik

Which trends are particularly relevant for marketing in the future? Many factors play a role and a Kubernetik helps to recognize correlations.
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