Kategorie: Business

Innovation explained: Digital Integration

Mobile technologies are part of our daily lives. Smartphones, tablets and the like have not only found their way into our living rooms, but also to workstations and shops. With the advent...

Chatbot Marketing for Startups

Digital marketing is constantly changing. With digital media and new technologies, strategies are changing and marketers' arsenals are being supplemented. While many of these new tools are often just short trends that...

3 areas that are revolutionized by blockchain

Blockchain technology is on everyone's lips. More and more companies are working on adapting their business models to the Blockchain technology. Even though they still associate many of them with cryptocurrency, it...

Chatbots – Opportunities for retailers in eCommerce and at the POS

Today, technology is evolving so fast that many retailers find it difficult to stay at the forefront of innovation. Chatbots, mobile payment, order-in-store - it soon seems as if new technologies are...

Start-ups and SMEs – how companies can learn from each other

In today's business world, new factors count that were unknown to classical entrepreneurship. The dynamics and agility of the individual processes are now a guarantee for the success of the company. Entrepreneurs...

Media Days 2017 – Innovation-Profiling – Crime Scene “Future” (Keynote)

Companies are facing new challenges. Innovation-Profiling helps them to identify trends and technical innovations at an early stage.

Virtual Reality in Event Management

Last weekend I was able to visit the Frankfurt Book Fair in Frankfurt together with one of my initiatives. While we presented Silicon Vilstal and  Farmers seek start-ups in hall 4 at...

Our digital life – a digina story

Digital services and devices are changing our lives more and more. On one day alone, we generate 2.5 trillion bytes and I suspect that this number has become obsolete again at this...
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