Kategorie: Innovation Management

Understanding Startups: The role of the founder

Innovation Culture Alexander Pinker -
Every team needs a leader. The founder of a start-up company is not only the boss, he is also a role model for his employees.

Deutsche Post – a comment on German Angst

Innovation Alexander Pinker -
Postal boss Appel is critical of the innovations Deutsche Post has been working on. A commentary on Germans' fear of the future.

Digital Leader – the Importance of Trust in the Digital Age

Innovation Culture Alexander Pinker -
In times of digital transformation you need good digital leaders. One characteristic of these is the trusting relationship with customers and employees.

Tools of Titans: The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers

Innovation Management Alexander Pinker -
What distinguishes the most successful entrepreneurs? Tim Ferriss knows the answer and reveals it in his book "Tools of Titans".

Innovation marketing – the customer in focus

Innovation Management Alexander Pinker -
In innovation management, marketing starts very early in the process. The customer is always at the centre of innovation marketing.

Open Innovation Process – Sources of Innovation

Innovation Culture Alexander Pinker -
With the Open Innovation approach, companies can gain a completely new perspective on their product. These sources can help you find new ideas.

Skills for the future of work

Innovation Alexander Pinker -
The future of work is here. Automation and Digitisation are creating new occupations. However, these skills can also be used to score points in the future.

LEGO Serious Play – playfully shaping the future

Innovation Culture Alexander Pinker -
With LEGO Serious Play, workshops and meetings can unleash a whole new kind of creativity, promote innovation and unleash potential in the company.
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