Alexander Pinker

Alexander Pinker is an innovation profiler, future strategist and media expert who helps companies understand the opportunities behind technologies such as artificial intelligence for the next five to ten years. He is the founder of the consulting firm "Alexander Pinker - Innovation Profiling", the innovation marketing agency "innovate! communication" and the news platform "Medialist Innovation". He is also the author of three books and a lecturer at the Technical University of Würzburg-Schweinfurt.

Generative AI – the new era of journalism?

Journalism has changed dramatically in recent years, and not least through the use of artificial intelligence. Particularly exciting is the use of generative AI, which makes it possible to automatically generate texts written by humans. But what exactly is generative AI and how is it changing journalism?

The first steps to Industry 4.0

The fourth industrial revolution, also known as Industry 4.0, is on the rise. But many companies are wondering how they can successfully manage this step into the future. Don't worry, we've put together the first steps to Industry 4.0 for you!

Entertainment 2035: A vision of the future of the entertainment industry

Welcome to the future of the entertainment industry in 2035! In this article, we have taken a journey into the future and looked around at what awaits us in the world of entertainment.

Virtual reality in therapy: How VR will revolutionize the system

While technology is often seen as a cause of stress and a negative impact on health, there are also positive effects. Virtual reality (VR) in particular has the potential to enhance our well-being and help us recover from stressful situations.

Logistics 4.0: How companies can prepare for the future

The logistics industry is constantly changing, and it's exciting to see what developments will come our way in the near future. From autonomous vehicles to drone deliveries, there are many technologies that will change the way goods are moved.

Augmented Reality: How technology is revolutionizing product presentation

As a technology trend in marketing, augmented reality (AR) is on everyone's lips. But what exactly is behind this term and how can it be used in product presentation?

Managing and motivating innovative teams

As a leader, it's critical to manage your teams properly, especially when it comes to developing innovations. Discovering innovative ideas and products requires teams to be creative, agile and focused. But it takes more...

Microsoft and the AI – how Bing is out of control device and Microsoft blames everyone else

Microsoft's current attempt to integrate ChatGPT into Bing shows that it is not always so easy to jump on a hype. From threats against the users to declarations of love, everything was involved - but is the company really dealing with the failure in the right way? A comment...

Alexander Pinker

Alexander Pinker is an innovation profiler, future strategist and media expert who helps companies understand the opportunities behind technologies such as artificial intelligence for the next five to ten years. He is the founder of the consulting firm "Alexander Pinker - Innovation Profiling", the innovation marketing agency "innovate! communication" and the news platform "Medialist Innovation". He is also the author of three books and a lecturer at the Technical University of Würzburg-Schweinfurt.