“German Angst – Why Germany needs a culture of innovation” – 12min.me Munich

Where does Germany stand when it comes to digitisation? If you ask entrepreneurs and the population, the estimate is that we are in the lower third of the international rankings. The truth is, however, that we are currently in sixth place among 118 countries. How can such a misjudgement occur and why are Germans so critical of the achievements of the land of poets and thinkers? What is needed is not only an innovation culture in the companies, but one for the entire country.

On 04 July 2019, in a 12-minute journey through the “Pains and Gains” of Germany’s digital ecosystem at 12min.me in Munich, I showed where there is currently a lack of digital self-understanding and what we can learn from Estonia and Co in our understanding of our own innovation culture.


Here the recording of the lecture


As innovation profiler and future strategist I was allowed to show the visitors of 12min.me what stumbling blocks there are and how to lead the country into the future. Thanks to the team of 12min.me and the hosts of the evening 71circles!

Alexander Pinker
Alexander Pinkerhttps://www.medialist.info
Alexander Pinker is an innovation profiler, future strategist and media expert who helps companies understand the opportunities behind technologies such as artificial intelligence for the next five to ten years. He is the founder of the consulting firm "Alexander Pinker - Innovation Profiling", the innovation marketing agency "innovate! communication" and the news platform "Medialist Innovation". He is also the author of three books and a lecturer at the Technical University of Würzburg-Schweinfurt.

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