Tag: Customer Experience

Videos: A powerful tool in startups’ communication strategy

In the highly dynamic world of startups, communication strategy is critical to success. Nowadays, it is no longer enough to have an excellent product or an innovative service. It is equally important to communicate this effectively. And in this area, videos have established themselves as a key element.

Traces of change: Individualisation

Today's customers are looking for their own niche. They want to stand out from the crowd. The megatrend individualization reflects this development.
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