The Munich based company Medialist was founded in 2011 as a consulting firm for communication, digital transformation and innovation. Since its inception, its key topics have not only been online marketing and corporate communications, but mainly how innovations and digital tools can make their way into companies.
Today I see myself as an innovation profiler and report on this site about the latest in technology, of the start-up scene and in communications.
Part of this mission was the 2015 initiated empirical project Innovation im Handel, in which I generated innovative customer journeys and customer segments exemplarily for the food and fashion trade!
My fascination for innovative corporate culture is also reflected in my voluntary work as a board member and business enabler in the Startup-Network SUN. With approx. 900 members, we provide founders with access to business partners, venture capital and mentors.
In addition to these activities, I am a project manager for multimedia and new technology at GMM AG, a Munich agency for corporate communications. My main focus there is not mainly on online marketing, but also on audiovisual and digital communication and conception.